A Love Story That Sparked a Business Empire

What happens when a Microsoft engineer meets a notary business owner with big dreams? For Ralph and Natalie, it turned into much more than just a relationship. It became the foundation for a business journey that took them from completely different career paths to running a marketing agency that now manages more than ten million dollars in ad spend.

What makes their story so compelling is that it was never planned. They didn’t set out to become business partners or to launch a multimillion-dollar company together. Instead, it began with a simple connection online, long conversations about life and ambition, and a shared curiosity about how far they could push themselves.

Along the way, they discovered that their different strengths complemented each other perfectly. Ralph’s background in software engineering gave him a deep love for systems, efficiency, and data. Natalie brought creativity, entrepreneurial spirit, and the drive to turn ideas into reality. Together, they built not just businesses but a lifestyle that allowed them to grow as partners in every sense of the word.

Their story is not just about building companies. It is about vision, resilience, and the magic that happens when two people align their passions and refuse to settle for ordinary.

How Two Skill Sets Turned Into One Vision

Natalie always had a passion for business and marketing, while Ralph thrived on systems and problem solving. When they started working together, those strengths clicked into place. What seemed like completely different worlds—creativity and analytics—turned out to be the perfect combination.

“Advertising is almost like being a magician. You can touch any business and turn it into gold,” Ralph explained during the interview.

Turning Everyday Frustrations into Big Ideas

Running a notary business meant endless phone calls, trying to find available notaries for clients. It was time-consuming and inefficient. Ralph built a custom software system that automated the process and even handled payments. This transformed the business into a nationwide operation.

Sometimes the best ideas come from solving the problems right in front of you.

When One Door Closes, Another Opens

After finding success with the notary business, the couple experimented with an AI-powered content scheduling tool called MediaMe. It showed promise but scaling consumer software proved difficult. Instead of forcing it, they shifted their focus toward advertising software, which naturally led them into managing ads for clients.

That pivot became the foundation of the business they run today.

Building an Agency That Keeps Growing

Today, Ralph and Natalie run a thriving marketing agency that manages millions in ad spend for clients. Ralph brings his data-driven mindset from engineering, while Natalie adds creativity and a strong instinct for marketing. Together, they’ve built a team that consistently delivers results.

“Running ads is easy compared to coding. It’s just problem-solving with data,” Ralph shared.

Looking Ahead

Their agency is just the beginning. Ralph and Natalie are using their advertising expertise to fuel future ventures, from mastermind groups to an online community. Through their podcast, Great to Great, they share not just success stories but also the real struggles entrepreneurs face, offering encouragement to anyone building a business.

Watch the Full Story

Want to hear Ralph and Natalie tell their story in their own words? You can watch the full episode below.

This is more than just a business success story. It is proof that when creativity meets systems thinking, and when persistence meets adaptability, ordinary beginnings can turn into extraordinary results.