Want to know what’s working for your competitors before you spend a dime on ad testing? At Great Marketing AI, we leverage a powerful, underutilized tool to ethically spy on Facebook ads—and it’s completely free.

What Is the Facebook Ads Library?

The Facebook Ads Library is a public database where you can view all active ad campaigns running on Facebook and Instagram. Whether it’s a global brand like Nike or a niche eCommerce business, the ad creative, copy, and call-to-action buttons are all visible for analysis.

By digging into this data, we reverse engineer high-performing ads and extract proven frameworks that convert.

Why We Use It at Great Marketing AI

At Great Marketing AI, we don’t just create ads—we build data-backed ad strategies. Here’s how we use the Facebook Ads Library to stay ahead:

• Search by competitor or keyword to see what’s running in your industry

• Analyze ad longevity — ads running for months are a strong signal they’re profitable

• Break down creative elements like hooks, visuals, CTA placement, and funnel links

• Extract winning patterns to inform new campaigns and A/B testing strategies

It’s like having your competitor’s marketing playbook—without the guesswork.

🎥 Video Tutorial: How We Do It

Pro Tip: Use AI to Go Deeper

Want to go a step further? Download the ad videos, transcribe them with tools like Riverside, and feed them into AI tools like ChatGPT to generate fresh copy ideas and new angles. It's a smart way to turn competitor content into inspiration for your own funnel.

By combining real-time ad intelligence with smart creative execution, Great Marketing AI helps brands launch high-converting ad campaigns with less trial and error.

Ready to scale your Facebook ad strategy? Book a free strategy call with our team today and let’s reverse engineer your way to better results.