The 4 Marketing Levers To Make $100K+
The 4 Marketing Levers To Make $100K+
Written by

Rafael Hernandez
4 min read
4 min read
4 min read



Discover the Four High-Impact Marketing Levers That Consistently Drive $100K+ in Revenue—Perfect for Founders, Creators, and Scaling Businesses.
Discover the Four High-Impact Marketing Levers That Consistently Drive $100K+ in Revenue—Perfect for Founders, Creators, and Scaling Businesses.
Discover the Four High-Impact Marketing Levers That Consistently Drive $100K+ in Revenue—Perfect for Founders, Creators, and Scaling Businesses.
In this post:
In this post:
In this post:
Section
Section
Section
Why Most Coaches Don’t Scale Past $10K/Month
What if you could scale your coaching business to consistent $100K+ months using just four high-leverage strategies—without burning out or relying on outdated tactics?
Most coaches hit a revenue plateau not because they lack value, but because they fail to focus on the right growth levers. Here’s how to unlock your next level.
1. Your Ad Strategy Is Broken
Running ads? That’s great. But most coaches:
Don’t follow Meta’s updated best practices
Send weak data back to the platform
Don’t A/B test or structure their campaigns properly
If you're spending $10K/month and not seeing returns, the issue likely isn’t your offer—it’s your ad setup.
Want to maximize ROI? Learn how to scale your business with ads using real-time performance data.
2. You’re Using the Wrong Funnel Type
There’s no one-size-fits-all funnel. Depending on your offer and sales cycle, your funnel should adapt.
Top-converting funnels right now:
Video Sales Letter (VSL)
Instagram DM Funnel
Lead Form → Setter → Sales Call
Webinar Funnel
Match your funnel to where your audience is in their buying journey.
3. Your Offer Is Undervalued
If your offer helps clients make $10K/month, charging $1.5K undervalues both you and your program.
High-ticket pricing increases perceived value
Low pricing = low commitment from clients
More revenue = better fulfillment and experience
Value-stack your offer. Don’t just promise “run ads”—deliver strategy, copy, creative, reporting, and results. Sell the transformation.
4. Your Sales Process Is Weak
Even with good leads, a broken sales process kills growth:
No follow-up
No KPI tracking (like show-up rate, cost per call)
Weak objection handling
Marketing drives traffic. Sales converts it. To hit $100K+ months, both must be dialed in.
Use tools like Great Marketing AI to identify sales bottlenecks and accelerate growth.
Know your numbers. Track CPL, close rates, margins, and more. The top businesses don’t guess—they reverse-engineer success.
Why Most Coaches Don’t Scale Past $10K/Month
What if you could scale your coaching business to consistent $100K+ months using just four high-leverage strategies—without burning out or relying on outdated tactics?
Most coaches hit a revenue plateau not because they lack value, but because they fail to focus on the right growth levers. Here’s how to unlock your next level.
1. Your Ad Strategy Is Broken
Running ads? That’s great. But most coaches:
Don’t follow Meta’s updated best practices
Send weak data back to the platform
Don’t A/B test or structure their campaigns properly
If you're spending $10K/month and not seeing returns, the issue likely isn’t your offer—it’s your ad setup.
Want to maximize ROI? Learn how to scale your business with ads using real-time performance data.
2. You’re Using the Wrong Funnel Type
There’s no one-size-fits-all funnel. Depending on your offer and sales cycle, your funnel should adapt.
Top-converting funnels right now:
Video Sales Letter (VSL)
Instagram DM Funnel
Lead Form → Setter → Sales Call
Webinar Funnel
Match your funnel to where your audience is in their buying journey.
3. Your Offer Is Undervalued
If your offer helps clients make $10K/month, charging $1.5K undervalues both you and your program.
High-ticket pricing increases perceived value
Low pricing = low commitment from clients
More revenue = better fulfillment and experience
Value-stack your offer. Don’t just promise “run ads”—deliver strategy, copy, creative, reporting, and results. Sell the transformation.
4. Your Sales Process Is Weak
Even with good leads, a broken sales process kills growth:
No follow-up
No KPI tracking (like show-up rate, cost per call)
Weak objection handling
Marketing drives traffic. Sales converts it. To hit $100K+ months, both must be dialed in.
Use tools like Great Marketing AI to identify sales bottlenecks and accelerate growth.
Know your numbers. Track CPL, close rates, margins, and more. The top businesses don’t guess—they reverse-engineer success.
Why Most Coaches Don’t Scale Past $10K/Month
What if you could scale your coaching business to consistent $100K+ months using just four high-leverage strategies—without burning out or relying on outdated tactics?
Most coaches hit a revenue plateau not because they lack value, but because they fail to focus on the right growth levers. Here’s how to unlock your next level.
1. Your Ad Strategy Is Broken
Running ads? That’s great. But most coaches:
Don’t follow Meta’s updated best practices
Send weak data back to the platform
Don’t A/B test or structure their campaigns properly
If you're spending $10K/month and not seeing returns, the issue likely isn’t your offer—it’s your ad setup.
Want to maximize ROI? Learn how to scale your business with ads using real-time performance data.
2. You’re Using the Wrong Funnel Type
There’s no one-size-fits-all funnel. Depending on your offer and sales cycle, your funnel should adapt.
Top-converting funnels right now:
Video Sales Letter (VSL)
Instagram DM Funnel
Lead Form → Setter → Sales Call
Webinar Funnel
Match your funnel to where your audience is in their buying journey.
3. Your Offer Is Undervalued
If your offer helps clients make $10K/month, charging $1.5K undervalues both you and your program.
High-ticket pricing increases perceived value
Low pricing = low commitment from clients
More revenue = better fulfillment and experience
Value-stack your offer. Don’t just promise “run ads”—deliver strategy, copy, creative, reporting, and results. Sell the transformation.
4. Your Sales Process Is Weak
Even with good leads, a broken sales process kills growth:
No follow-up
No KPI tracking (like show-up rate, cost per call)
Weak objection handling
Marketing drives traffic. Sales converts it. To hit $100K+ months, both must be dialed in.
Use tools like Great Marketing AI to identify sales bottlenecks and accelerate growth.
Know your numbers. Track CPL, close rates, margins, and more. The top businesses don’t guess—they reverse-engineer success.
Ready to scale your brand to new heights?
If you want to achieve ground-breaking growth with increased sales and profitability with paid ads, then you're in the right place.
Ready to scale to new heights?
If you want to achieve ground-breaking growth with increased sales and profitability with paid ads, then you're in the right place.
Ready to scale to new heights?
If you want to achieve ground-breaking growth with increased sales and profitability with paid ads, then you're in the right place.
Ready to scale to new heights?
If you want to achieve ground-breaking growth with increased sales and profitability with paid ads, then you're in the right place.