Facebook Ads Dentist Audit: Why Missing the Meta Pixel Costs You Patients
Facebook Ads Dentist Audit: Why Missing the Meta Pixel Costs You Patients
Written by
Rafael Hernandez
10 min read
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Published:
Oct 23, 2025
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We blend AI-driven testing with proven performance strategy to attract qualified traffic and turn it into revenue—fast, trackable, and scalable.
Facebook & Instagram Ads — reach customers where they scroll
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Email Marketing — nurture leads and close sales on autopilot
SEO — get found by customers searching for what you sell
We blend AI-driven testing with proven performance strategy to attract qualified traffic and turn it into revenue—fast, trackable, and scalable.
Facebook & Instagram Ads — reach customers where they scroll
Google Ads — capture people actively searching for you.
Website Design — turn visitors into buyers with high-converting sites
AI Automations — save hours and never miss a follow-up
Email Marketing — nurture leads and close sales on autopilot
SEO — get found by customers searching for what you sell
Key Takeaways
Facebook ads dentist campaigns often fail because of broken tracking, weak targeting, and stale creative, not the platform itself.
Start every campaign with a clean Facebook pixel setup for dentists and server-side CAPI to prevent data loss and improve optimization.
Connect your CRM for accurate attribution; this ensures dental lead generation efforts feed Meta’s learning algorithm effectively.
Focus on creative refresh cycles and clear, offer-driven funnels to reduce CPL and boost booked appointments.
Great Marketing AI, a trusted advertising agency in Los Angeles, provides full facebook ads for dentists audits and rebuilds to turn ad spend into real patient growth.
Facebook ads dentist campaigns often fail because of broken tracking, weak targeting, and stale creative, not the platform itself.
Start every campaign with a clean Facebook pixel setup for dentists and server-side CAPI to prevent data loss and improve optimization.
Connect your CRM for accurate attribution; this ensures dental lead generation efforts feed Meta’s learning algorithm effectively.
Focus on creative refresh cycles and clear, offer-driven funnels to reduce CPL and boost booked appointments.
Great Marketing AI, a trusted advertising agency in Los Angeles, provides full facebook ads for dentists audits and rebuilds to turn ad spend into real patient growth.
Facebook ads dentist campaigns often fail because of broken tracking, weak targeting, and stale creative, not the platform itself.
Start every campaign with a clean Facebook pixel setup for dentists and server-side CAPI to prevent data loss and improve optimization.
Connect your CRM for accurate attribution; this ensures dental lead generation efforts feed Meta’s learning algorithm effectively.
Focus on creative refresh cycles and clear, offer-driven funnels to reduce CPL and boost booked appointments.
Great Marketing AI, a trusted advertising agency in Los Angeles, provides full facebook ads for dentists audits and rebuilds to turn ad spend into real patient growth.
Facebook Ads Dentist Audit: Why Missing the Meta Pixel Costs You Patients
Imagine trying to drive a car while wearing a blindfold. You might move forward for a moment, but you will eventually crash or get lost. This is exactly what happens when you run a facebook ads dentist campaign without proper tracking. Many dental practices pour thousands of dollars into social media advertising hoping for new patients, only to realize they have no idea which ads are working or where their budget is going.
We recently conducted a dental marketing case study for a client who had hired a freelancer to set up their ads. On the surface, leads were coming in. However, beneath the hood, the account was a mess. There was no pixel, no retargeting, and zero data integrity. In this Great Marketing AI Facebook ads audit, we break down exactly what went wrong and how you can fix these common mistakes to stop wasting money and start filling your dental chairs.
The "Blindfold" Mistake: Missing the Meta Pixel
The first thing we look for in any audit is the health of the tracking setup. For the account in question, the finding was shocking but common: there was no pixel installed. This is one of the most critical ad tracking errors in dental marketing.
The Meta Pixel is a piece of code that tracks visitor activity on your website, such as viewing a service page or booking an appointment. Without it, Facebook cannot learn which users are most likely to convert. This client was generating leads, but because the system wasn't learning, the cost per lead was likely higher than necessary. If you are seeing Facebook ads not converting as well as they should, use the free Chrome extension "Meta Pixel Helper" to verify if your site is being tracked. Many practices running facebook ads Los Angeles campaigns fail simply because they skip this step.
If you are looking for a reliable advertising agency in California to handle this technical setup, it is vital to ensure they understand these fundamentals before you spend a dime on ad spend.
Why Browser Tracking Isn't Enough: The Need for CAPI
In today's privacy-focused digital landscape, relying solely on browser-based pixel events is risky. Browsers block many tracking cookies, meaning your facebook ads dentist data is often incomplete. This is where server-side tracking comes into play.
Our audit revealed that this dental account had no Conversion API (CAPI) integration. Server-side tracking for Facebook ads sends data directly from your server to Meta, bypassing browser restrictions. This results in improving ROI with Facebook ads because the data is more accurate.
When you implement CAPI, you must also ensure event deduplication in Meta ads. This process ensures that if both the browser and the server send a "schedule" event, Facebook understands it is the same action and doesn't count it twice. Ignoring this step can inflate your results and confuse the algorithm.
Audience Targeting and Location Failures
Even if your creative is perfect, showing it to the wrong people guarantees failure. A common issue we see in facebook ads for dentists is lazy geographic targeting.
In this audit, the previous advertiser targeted a 40-kilometer radius around the dental practice. For a local service business, this is massive. Most patients will not drive 40 kilometers for a routine cleaning. Additionally, the "Reach people beyond your targeting" checkbox was selected. This gives Meta permission to show your ads to people outside your radius, further diluting your budget.
We also noticed the use of "Advantage+ Placements." While Meta recommends this, it often places your facebook ads dentist content on low-quality sites or apps that drive accidental clicks rather than genuine patients. We recommend manual placements to ensure your brand appears in high-quality feeds. If you need a marketing agency in Los Angeles that understands hyper-local targeting, ensure they verify these settings manually. Furthermore, a competent Los Angeles ad agency will know exactly which zip codes yield high-value patients.
Creative Strategy: Why One Ad Is Never Enough
The audit revealed another major flaw: the campaign had only one primary text and one headline. There was zero testing happening. To succeed with facebook ads for dentists, you must test different angles. Does your audience care more about cosmetic results or pain-free procedures? You won't know unless you test.
We also recommend turning off "visual touch-ups" and "text improvements" in the ad settings. These automated features can sometimes swap your headline with your primary text, making the ad look disjointed.
Furthermore, relying on a single static image or video leads to ad fatigue. You need to rotate your creative assets to keep the audience engaged. A specialized advertising agency in Los Angeles can help produce assets that resonate with local patients. Whether you are running facebook ads california wide or strictly local, the creative visual is what stops the scroll.
From Lead Forms to Booked Appointments
Generating a lead is good, but increasing new patient appointments is better. The account we audited was using a basic Facebook Lead Form with generic questions like "Are you a new or existing patient?" This wastes the user's time and provides data you should already have.
A better strategy for dental lead generation is to use CRM integration for dental ads. When a lead comes in, it should trigger an automated follow-up sequence. Ideally, you want to graduate from simple lead forms to a proper landing page funnel where users can self-book directly into your calendar.
Optimizing for "Schedule" events rather than just "Leads" signals to Facebook that you want actual appointments, not just window shoppers. This is how you master Facebook ad strategy for dentists and scale your practice efficiently.
Facebook Ads Dentist Audit: Why Missing the Meta Pixel Costs You Patients
Imagine trying to drive a car while wearing a blindfold. You might move forward for a moment, but you will eventually crash or get lost. This is exactly what happens when you run a facebook ads dentist campaign without proper tracking. Many dental practices pour thousands of dollars into social media advertising hoping for new patients, only to realize they have no idea which ads are working or where their budget is going.
We recently conducted a dental marketing case study for a client who had hired a freelancer to set up their ads. On the surface, leads were coming in. However, beneath the hood, the account was a mess. There was no pixel, no retargeting, and zero data integrity. In this Great Marketing AI Facebook ads audit, we break down exactly what went wrong and how you can fix these common mistakes to stop wasting money and start filling your dental chairs.
The "Blindfold" Mistake: Missing the Meta Pixel
The first thing we look for in any audit is the health of the tracking setup. For the account in question, the finding was shocking but common: there was no pixel installed. This is one of the most critical ad tracking errors in dental marketing.
The Meta Pixel is a piece of code that tracks visitor activity on your website, such as viewing a service page or booking an appointment. Without it, Facebook cannot learn which users are most likely to convert. This client was generating leads, but because the system wasn't learning, the cost per lead was likely higher than necessary. If you are seeing Facebook ads not converting as well as they should, use the free Chrome extension "Meta Pixel Helper" to verify if your site is being tracked. Many practices running facebook ads Los Angeles campaigns fail simply because they skip this step.
If you are looking for a reliable advertising agency in California to handle this technical setup, it is vital to ensure they understand these fundamentals before you spend a dime on ad spend.
Why Browser Tracking Isn't Enough: The Need for CAPI
In today's privacy-focused digital landscape, relying solely on browser-based pixel events is risky. Browsers block many tracking cookies, meaning your facebook ads dentist data is often incomplete. This is where server-side tracking comes into play.
Our audit revealed that this dental account had no Conversion API (CAPI) integration. Server-side tracking for Facebook ads sends data directly from your server to Meta, bypassing browser restrictions. This results in improving ROI with Facebook ads because the data is more accurate.
When you implement CAPI, you must also ensure event deduplication in Meta ads. This process ensures that if both the browser and the server send a "schedule" event, Facebook understands it is the same action and doesn't count it twice. Ignoring this step can inflate your results and confuse the algorithm.
Audience Targeting and Location Failures
Even if your creative is perfect, showing it to the wrong people guarantees failure. A common issue we see in facebook ads for dentists is lazy geographic targeting.
In this audit, the previous advertiser targeted a 40-kilometer radius around the dental practice. For a local service business, this is massive. Most patients will not drive 40 kilometers for a routine cleaning. Additionally, the "Reach people beyond your targeting" checkbox was selected. This gives Meta permission to show your ads to people outside your radius, further diluting your budget.
We also noticed the use of "Advantage+ Placements." While Meta recommends this, it often places your facebook ads dentist content on low-quality sites or apps that drive accidental clicks rather than genuine patients. We recommend manual placements to ensure your brand appears in high-quality feeds. If you need a marketing agency in Los Angeles that understands hyper-local targeting, ensure they verify these settings manually. Furthermore, a competent Los Angeles ad agency will know exactly which zip codes yield high-value patients.
Creative Strategy: Why One Ad Is Never Enough
The audit revealed another major flaw: the campaign had only one primary text and one headline. There was zero testing happening. To succeed with facebook ads for dentists, you must test different angles. Does your audience care more about cosmetic results or pain-free procedures? You won't know unless you test.
We also recommend turning off "visual touch-ups" and "text improvements" in the ad settings. These automated features can sometimes swap your headline with your primary text, making the ad look disjointed.
Furthermore, relying on a single static image or video leads to ad fatigue. You need to rotate your creative assets to keep the audience engaged. A specialized advertising agency in Los Angeles can help produce assets that resonate with local patients. Whether you are running facebook ads california wide or strictly local, the creative visual is what stops the scroll.
From Lead Forms to Booked Appointments
Generating a lead is good, but increasing new patient appointments is better. The account we audited was using a basic Facebook Lead Form with generic questions like "Are you a new or existing patient?" This wastes the user's time and provides data you should already have.
A better strategy for dental lead generation is to use CRM integration for dental ads. When a lead comes in, it should trigger an automated follow-up sequence. Ideally, you want to graduate from simple lead forms to a proper landing page funnel where users can self-book directly into your calendar.
Optimizing for "Schedule" events rather than just "Leads" signals to Facebook that you want actual appointments, not just window shoppers. This is how you master Facebook ad strategy for dentists and scale your practice efficiently.
Facebook Ads Dentist Audit: Why Missing the Meta Pixel Costs You Patients
Imagine trying to drive a car while wearing a blindfold. You might move forward for a moment, but you will eventually crash or get lost. This is exactly what happens when you run a facebook ads dentist campaign without proper tracking. Many dental practices pour thousands of dollars into social media advertising hoping for new patients, only to realize they have no idea which ads are working or where their budget is going.
We recently conducted a dental marketing case study for a client who had hired a freelancer to set up their ads. On the surface, leads were coming in. However, beneath the hood, the account was a mess. There was no pixel, no retargeting, and zero data integrity. In this Great Marketing AI Facebook ads audit, we break down exactly what went wrong and how you can fix these common mistakes to stop wasting money and start filling your dental chairs.
The "Blindfold" Mistake: Missing the Meta Pixel
The first thing we look for in any audit is the health of the tracking setup. For the account in question, the finding was shocking but common: there was no pixel installed. This is one of the most critical ad tracking errors in dental marketing.
The Meta Pixel is a piece of code that tracks visitor activity on your website, such as viewing a service page or booking an appointment. Without it, Facebook cannot learn which users are most likely to convert. This client was generating leads, but because the system wasn't learning, the cost per lead was likely higher than necessary. If you are seeing Facebook ads not converting as well as they should, use the free Chrome extension "Meta Pixel Helper" to verify if your site is being tracked. Many practices running facebook ads Los Angeles campaigns fail simply because they skip this step.
If you are looking for a reliable advertising agency in California to handle this technical setup, it is vital to ensure they understand these fundamentals before you spend a dime on ad spend.
Why Browser Tracking Isn't Enough: The Need for CAPI
In today's privacy-focused digital landscape, relying solely on browser-based pixel events is risky. Browsers block many tracking cookies, meaning your facebook ads dentist data is often incomplete. This is where server-side tracking comes into play.
Our audit revealed that this dental account had no Conversion API (CAPI) integration. Server-side tracking for Facebook ads sends data directly from your server to Meta, bypassing browser restrictions. This results in improving ROI with Facebook ads because the data is more accurate.
When you implement CAPI, you must also ensure event deduplication in Meta ads. This process ensures that if both the browser and the server send a "schedule" event, Facebook understands it is the same action and doesn't count it twice. Ignoring this step can inflate your results and confuse the algorithm.
Audience Targeting and Location Failures
Even if your creative is perfect, showing it to the wrong people guarantees failure. A common issue we see in facebook ads for dentists is lazy geographic targeting.
In this audit, the previous advertiser targeted a 40-kilometer radius around the dental practice. For a local service business, this is massive. Most patients will not drive 40 kilometers for a routine cleaning. Additionally, the "Reach people beyond your targeting" checkbox was selected. This gives Meta permission to show your ads to people outside your radius, further diluting your budget.
We also noticed the use of "Advantage+ Placements." While Meta recommends this, it often places your facebook ads dentist content on low-quality sites or apps that drive accidental clicks rather than genuine patients. We recommend manual placements to ensure your brand appears in high-quality feeds. If you need a marketing agency in Los Angeles that understands hyper-local targeting, ensure they verify these settings manually. Furthermore, a competent Los Angeles ad agency will know exactly which zip codes yield high-value patients.
Creative Strategy: Why One Ad Is Never Enough
The audit revealed another major flaw: the campaign had only one primary text and one headline. There was zero testing happening. To succeed with facebook ads for dentists, you must test different angles. Does your audience care more about cosmetic results or pain-free procedures? You won't know unless you test.
We also recommend turning off "visual touch-ups" and "text improvements" in the ad settings. These automated features can sometimes swap your headline with your primary text, making the ad look disjointed.
Furthermore, relying on a single static image or video leads to ad fatigue. You need to rotate your creative assets to keep the audience engaged. A specialized advertising agency in Los Angeles can help produce assets that resonate with local patients. Whether you are running facebook ads california wide or strictly local, the creative visual is what stops the scroll.
From Lead Forms to Booked Appointments
Generating a lead is good, but increasing new patient appointments is better. The account we audited was using a basic Facebook Lead Form with generic questions like "Are you a new or existing patient?" This wastes the user's time and provides data you should already have.
A better strategy for dental lead generation is to use CRM integration for dental ads. When a lead comes in, it should trigger an automated follow-up sequence. Ideally, you want to graduate from simple lead forms to a proper landing page funnel where users can self-book directly into your calendar.
Optimizing for "Schedule" events rather than just "Leads" signals to Facebook that you want actual appointments, not just window shoppers. This is how you master Facebook ad strategy for dentists and scale your practice efficiently.
FAQs
Why are my dentist Facebook ads generating clicks but no patients?
This is often due to Facebook pixel setup for dentists being incorrect or missing. If the pixel isn't firing on the "Thank You" or "Confirmation" page, Facebook's algorithm cannot optimize for conversions. It simply finds people who like to click, not people who book. Ensure your pixel is active and tracking the right events.
How do I track the quality of leads from Facebook?
You need to use UTM parameters. These are tags added to your URL that tell you exactly which campaign, ad set, or ad brought in a lead. Without UTMs, you cannot determine how to track leads from Facebook ads accurately inside your analytics or CRM, making it impossible to calculate your true ROI.
What is the best audience size for a dental practice?
Avoid broad targeting. Stick to a tight radius (5-10 miles depending on population density) around your clinic. Use Facebook ads for dentists to target specific demographics, such as parents for pediatric dentistry or older adults for implants. Exclude current patients using custom audiences to avoid wasting budget.
How can I fix underperforming dental ads?
If you are wondering how to fix underperforming Facebook ads, start by looking at your offer and your creative. Is the image blurry? Is the headline compelling? Are you solving a specific problem? Also, check for common Facebook ad mistakes for dentists like audience overlap or high frequency, which means the same people are seeing your ad too many times.
Can I scale my dental practice using only Facebook ads?
Yes, understanding how dentists can scale with paid ads involves a mix of prospecting (finding new people) and retargeting (reminding people who visited your site). Once you have a winning offer and a verified tracking setup, you can increase the budget gradually while maintaining a stable cost per acquisition.
Why are my dentist Facebook ads generating clicks but no patients?
This is often due to Facebook pixel setup for dentists being incorrect or missing. If the pixel isn't firing on the "Thank You" or "Confirmation" page, Facebook's algorithm cannot optimize for conversions. It simply finds people who like to click, not people who book. Ensure your pixel is active and tracking the right events.
How do I track the quality of leads from Facebook?
You need to use UTM parameters. These are tags added to your URL that tell you exactly which campaign, ad set, or ad brought in a lead. Without UTMs, you cannot determine how to track leads from Facebook ads accurately inside your analytics or CRM, making it impossible to calculate your true ROI.
What is the best audience size for a dental practice?
Avoid broad targeting. Stick to a tight radius (5-10 miles depending on population density) around your clinic. Use Facebook ads for dentists to target specific demographics, such as parents for pediatric dentistry or older adults for implants. Exclude current patients using custom audiences to avoid wasting budget.
How can I fix underperforming dental ads?
If you are wondering how to fix underperforming Facebook ads, start by looking at your offer and your creative. Is the image blurry? Is the headline compelling? Are you solving a specific problem? Also, check for common Facebook ad mistakes for dentists like audience overlap or high frequency, which means the same people are seeing your ad too many times.
Can I scale my dental practice using only Facebook ads?
Yes, understanding how dentists can scale with paid ads involves a mix of prospecting (finding new people) and retargeting (reminding people who visited your site). Once you have a winning offer and a verified tracking setup, you can increase the budget gradually while maintaining a stable cost per acquisition.
Conclusion
Running a successful facebook ads dentist campaign requires more than just boosting a post. It requires technical precision, from Meta pixel troubleshooting to strategic creative testing. As we saw in this audit, missing the fundamentals like pixel installation and exclusion lists can severely impact your bottom line.
To get more dental patients online, you need to treat your ad account like a serious investment. Stop driving with a blindfold on. Ensure your tracking is robust, your targeting is tight, and your creative is constantly being tested. If you found this audit helpful and want to learn more about selecting the right partner for your growth, check out our blog on choosing the best partner for your practice.
If you are ready to stop guessing and start growing, you need a team that understands the nuances of the dental industry. Whether you need a facebook advertising agency to audit your current setup or build a new one from scratch, getting professional eyes on your account is the fastest way to fix leaks and improve profitability. Don't let technical errors cost you another patient.
Start now or you’ll fall behind.
Want this done for you? Our team turns Meta & Google ads into profitable, scalable growth using AI-powered strategy. Hire us.
Author:
Rafael Hernandez
|
CEO and CO Founder of Great Marketing AI
Published:
Oct 23, 2025
About the author
Rafael Hernandez
Rafael Hernandez is the CEO and Founder of Great Marketing AI, an agency built to fuse technical excellence with creative firepower. A UC Berkeley graduate and former Microsoft engineer, Rafael combines world-class marketing with AI-powered systems that turn clicks into clients. He leads with speed, high standards, and a commitment to meaningful results.
About the author
Rafael Hernandez
Rafael Hernandez is the CEO and Founder of Great Marketing AI, an agency built to fuse technical excellence with creative firepower. A UC Berkeley graduate and former Microsoft engineer, Rafael combines world-class marketing with AI-powered systems that turn clicks into clients. He leads with speed, high standards, and a commitment to meaningful results.
Ready to scale your brand to new heights?
If you want to achieve ground-breaking growth with increased sales and profitability with paid ads, then you're in the right place.
About Great Marketing AI
Great Marketing AI partners with forward-thinking companies and high-velocity SMBs to turn their advertising into a scalable growth engine.
We combine machine-learning precision with world-class creative execution to help brands generate predictable, repeatable revenue.
By blending data, systems, and storytelling, we transform digital campaigns from guesswork into growth — turning every dollar of ad spend into lasting momentum.
Case Studies
NP Digital: 800% Growth & 81% Cost Reduction in 5 Days
When a leading performance-marketing agency (NP Digital) discovered their own Meta ads were under-performing, they partnered with Great Marketing AI.
In just five days we rebuilt their campaigns—better targeting, scroll-stopping creative, and pixel optimization.
The result? 63 conversions (vs 7) + cost per result down from $284.77 to $52.74 + click-through rate up 71.7%.
Albert Preciado: 435% Revenue Surge • 526% Sales Growth
After relying on Instagram “boosts,” Albert’s business was stuck in visibility mode—not high-conversion mode. We stepped in with a full funnel makeover: precise Meta Ads targeting, Hyros tracking, and high-impact creative.
• $373 ,982 in revenue in 3 months = 2.89x ROAS (435% up)
• 6,228 leads (up 289%)
• 338 sales (up 526%)
• 798 qualified calls (up 375%)
• CPA down 41% to $779.71
Turning Steel into Gold” – 1,956% ROI & 20.56× ROAS
When Complex Steel Buildings, a Southern-California custom-steel-structure manufacturer, needed to scale and streamline their lead-generation process, we partnered with them to implement
• A hyper-targeted Meta Ads-based campaign
• Friction-free on-platform lead-capture
• Fully automated follow-up using GoHighLevel
The result: $12.2 K ad spend → $251 K in sales in 6 months (1,956% ROI) with 20.56× ROAS.
Nestor Gutierrez: 11× ROAS • Coaching Offer Launched in Days
With only $1,619 in ad spend, Great Marketing AI generated 105 lead-form submissions, 98 high-quality leads, and closed 9 deals for Nestor—delivering $17,768 in revenue and a Cost-Per-Sale of just $179.92.From an unlaunched offer to a predictable revenue system—built using Meta Ads + streamlined follow-up automation.
KCB Plumbing: 375% More Organic Traffic • 119% Direct Uplift in 90 Days
KCB was spending money on ads—but conversions stagnated. Great Marketing AI rebuilt their digital foundation: rewriting messaging, redesigning the site with conversion in mind, and layering AI-driven CRO best practices.• Direct traffic users up 119.23% in 90 days.
• Organic search users increased 375% in the same period.
• Engaged sessions from organic search jumped 400%; average engagement time up 114.94%.
8.16× ROAS • $14,500 Revenue from Just $1.8K Ad Spend
Faced with no consistent way to attract high-ticket coaching clients, Palomino turned to Great Marketing AI. We built a full-funnel acquisition engine — from precision Meta Ads to AI-powered content and automated lead-nurture workflows.
• 192 qualified opportunities created in the funnel.
• $1,775.70 ad spend → $14,500 in revenue.
• Cost per Sale (CPS): $887.85 — efficient for a premium coaching program.
The Kitchen Store: Website Remodel That Revamped Lead Flow
With 60 years of showroom legacy in Culver City, The Kitchen Store had solid prestige—but their website wasn’t doing it justice. Great Marketing AI stepped in and turned the digital storefront into a real conversion engine.
• Outdated site → full redesign: high-end visuals, mobile optimization, trust elements up front.
• Simplified the buyer journey: prominent CTA “Schedule a FREE Design Consultation,” easier forms, sticky navigation.
• Early wins: more form submissions, deeper engagement, improved handoff from ads to conversion.
NP Digital: 800% Growth & 81% Cost Reduction in 5 Days
When a leading performance-marketing agency (NP Digital) discovered their own Meta ads were under-performing, they partnered with Great Marketing AI.
In just five days we rebuilt their campaigns—better targeting, scroll-stopping creative, and pixel optimization.
The result? 63 conversions (vs 7) + cost per result down from $284.77 to $52.74 + click-through rate up 71.7%.Albert Preciado: 435% Revenue Surge • 526% Sales Growth
After relying on Instagram “boosts,” Albert’s business was stuck in visibility mode—not high-conversion mode. We stepped in with a full funnel makeover: precise Meta Ads targeting, Hyros tracking, and high-impact creative.
• $373 ,982 in revenue in 3 months = 2.89x ROAS (435% up)
• 6,228 leads (up 289%)
• 338 sales (up 526%)
• 798 qualified calls (up 375%)
• CPA down 41% to $779.71
Turning Steel into Gold” – 1,956% ROI & 20.56× ROAS
When Complex Steel Buildings, a Southern-California custom-steel-structure manufacturer, needed to scale and streamline their lead-generation process, we partnered with them to implement
• A hyper-targeted Meta Ads-based campaign
• Friction-free on-platform lead-capture
• Fully automated follow-up using GoHighLevel
The result: $12.2 K ad spend → $251 K in sales in 6 months (1,956% ROI) with 20.56× ROAS.
Nestor Gutierrez: 11× ROAS • Coaching Offer Launched in Days
With only $1,619 in ad spend, Great Marketing AI generated 105 lead-form submissions, 98 high-quality leads, and closed 9 deals for Nestor—delivering $17,768 in revenue and a Cost-Per-Sale of just $179.92.From an unlaunched offer to a predictable revenue system—built using Meta Ads + streamlined follow-up automation.
KCB Plumbing: 375% More Organic Traffic • 119% Direct Uplift in 90 Days
KCB was spending money on ads—but conversions stagnated. Great Marketing AI rebuilt their digital foundation: rewriting messaging, redesigning the site with conversion in mind, and layering AI-driven CRO best practices.• Direct traffic users up 119.23% in 90 days.
• Organic search users increased 375% in the same period.
• Engaged sessions from organic search jumped 400%; average engagement time up 114.94%.
8.16× ROAS • $14,500 Revenue from Just $1.8K Ad Spend
Faced with no consistent way to attract high-ticket coaching clients, Palomino turned to Great Marketing AI. We built a full-funnel acquisition engine — from precision Meta Ads to AI-powered content and automated lead-nurture workflows.
• 192 qualified opportunities created in the funnel.
• $1,775.70 ad spend → $14,500 in revenue.
• Cost per Sale (CPS): $887.85 — efficient for a premium coaching program.
The Kitchen Store: Website Remodel That Revamped Lead Flow
With 60 years of showroom legacy in Culver City, The Kitchen Store had solid prestige—but their website wasn’t doing it justice. Great Marketing AI stepped in and turned the digital storefront into a real conversion engine.
• Outdated site → full redesign: high-end visuals, mobile optimization, trust elements up front.
• Simplified the buyer journey: prominent CTA “Schedule a FREE Design Consultation,” easier forms, sticky navigation.
• Early wins: more form submissions, deeper engagement, improved handoff from ads to conversion.
NP Digital: 800% Growth & 81% Cost Reduction in 5 Days
When a leading performance-marketing agency (NP Digital) discovered their own Meta ads were under-performing, they partnered with Great Marketing AI.
In just five days we rebuilt their campaigns—better targeting, scroll-stopping creative, and pixel optimization.
The result? 63 conversions (vs 7) + cost per result down from $284.77 to $52.74 + click-through rate up 71.7%.Albert Preciado: 435% Revenue Surge • 526% Sales Growth
After relying on Instagram “boosts,” Albert’s business was stuck in visibility mode—not high-conversion mode. We stepped in with a full funnel makeover: precise Meta Ads targeting, Hyros tracking, and high-impact creative.
• $373 ,982 in revenue in 3 months = 2.89x ROAS (435% up)
• 6,228 leads (up 289%)
• 338 sales (up 526%)
• 798 qualified calls (up 375%)
• CPA down 41% to $779.71
Turning Steel into Gold” – 1,956% ROI & 20.56× ROAS
When Complex Steel Buildings, a Southern-California custom-steel-structure manufacturer, needed to scale and streamline their lead-generation process, we partnered with them to implement
• A hyper-targeted Meta Ads-based campaign
• Friction-free on-platform lead-capture
• Fully automated follow-up using GoHighLevel
The result: $12.2 K ad spend → $251 K in sales in 6 months (1,956% ROI) with 20.56× ROAS.
Nestor Gutierrez: 11× ROAS • Coaching Offer Launched in Days
With only $1,619 in ad spend, Great Marketing AI generated 105 lead-form submissions, 98 high-quality leads, and closed 9 deals for Nestor—delivering $17,768 in revenue and a Cost-Per-Sale of just $179.92.From an unlaunched offer to a predictable revenue system—built using Meta Ads + streamlined follow-up automation.
KCB Plumbing: 375% More Organic Traffic • 119% Direct Uplift in 90 Days
KCB was spending money on ads—but conversions stagnated. Great Marketing AI rebuilt their digital foundation: rewriting messaging, redesigning the site with conversion in mind, and layering AI-driven CRO best practices.• Direct traffic users up 119.23% in 90 days.
• Organic search users increased 375% in the same period.
• Engaged sessions from organic search jumped 400%; average engagement time up 114.94%.
8.16× ROAS • $14,500 Revenue from Just $1.8K Ad Spend
Faced with no consistent way to attract high-ticket coaching clients, Palomino turned to Great Marketing AI. We built a full-funnel acquisition engine — from precision Meta Ads to AI-powered content and automated lead-nurture workflows.
• 192 qualified opportunities created in the funnel.
• $1,775.70 ad spend → $14,500 in revenue.
• Cost per Sale (CPS): $887.85 — efficient for a premium coaching program.
The Kitchen Store: Website Remodel That Revamped Lead Flow
With 60 years of showroom legacy in Culver City, The Kitchen Store had solid prestige—but their website wasn’t doing it justice. Great Marketing AI stepped in and turned the digital storefront into a real conversion engine.
• Outdated site → full redesign: high-end visuals, mobile optimization, trust elements up front.
• Simplified the buyer journey: prominent CTA “Schedule a FREE Design Consultation,” easier forms, sticky navigation.
• Early wins: more form submissions, deeper engagement, improved handoff from ads to conversion.
NP Digital: 800% Growth & 81% Cost Reduction in 5 Days
When a leading performance-marketing agency (NP Digital) discovered their own Meta ads were under-performing, they partnered with Great Marketing AI.
In just five days we rebuilt their campaigns—better targeting, scroll-stopping creative, and pixel optimization.
The result? 63 conversions (vs 7) + cost per result down from $284.77 to $52.74 + click-through rate up 71.7%.Albert Preciado: 435% Revenue Surge • 526% Sales Growth
After relying on Instagram “boosts,” Albert’s business was stuck in visibility mode—not high-conversion mode. We stepped in with a full funnel makeover: precise Meta Ads targeting, Hyros tracking, and high-impact creative.
• $373 ,982 in revenue in 3 months = 2.89x ROAS (435% up)
• 6,228 leads (up 289%)
• 338 sales (up 526%)
• 798 qualified calls (up 375%)
• CPA down 41% to $779.71
Turning Steel into Gold” – 1,956% ROI & 20.56× ROAS
When Complex Steel Buildings, a Southern-California custom-steel-structure manufacturer, needed to scale and streamline their lead-generation process, we partnered with them to implement
• A hyper-targeted Meta Ads-based campaign
• Friction-free on-platform lead-capture
• Fully automated follow-up using GoHighLevel
The result: $12.2 K ad spend → $251 K in sales in 6 months (1,956% ROI) with 20.56× ROAS.
Nestor Gutierrez: 11× ROAS • Coaching Offer Launched in Days
With only $1,619 in ad spend, Great Marketing AI generated 105 lead-form submissions, 98 high-quality leads, and closed 9 deals for Nestor—delivering $17,768 in revenue and a Cost-Per-Sale of just $179.92.From an unlaunched offer to a predictable revenue system—built using Meta Ads + streamlined follow-up automation.
KCB Plumbing: 375% More Organic Traffic • 119% Direct Uplift in 90 Days
KCB was spending money on ads—but conversions stagnated. Great Marketing AI rebuilt their digital foundation: rewriting messaging, redesigning the site with conversion in mind, and layering AI-driven CRO best practices.• Direct traffic users up 119.23% in 90 days.
• Organic search users increased 375% in the same period.
• Engaged sessions from organic search jumped 400%; average engagement time up 114.94%.
8.16× ROAS • $14,500 Revenue from Just $1.8K Ad Spend
Faced with no consistent way to attract high-ticket coaching clients, Palomino turned to Great Marketing AI. We built a full-funnel acquisition engine — from precision Meta Ads to AI-powered content and automated lead-nurture workflows.
• 192 qualified opportunities created in the funnel.
• $1,775.70 ad spend → $14,500 in revenue.
• Cost per Sale (CPS): $887.85 — efficient for a premium coaching program.
The Kitchen Store: Website Remodel That Revamped Lead Flow
With 60 years of showroom legacy in Culver City, The Kitchen Store had solid prestige—but their website wasn’t doing it justice. Great Marketing AI stepped in and turned the digital storefront into a real conversion engine.
• Outdated site → full redesign: high-end visuals, mobile optimization, trust elements up front.
• Simplified the buyer journey: prominent CTA “Schedule a FREE Design Consultation,” easier forms, sticky navigation.
• Early wins: more form submissions, deeper engagement, improved handoff from ads to conversion.
About Rafael Hernandez
Rafael Hernandez is the CEO and Founder of Great Marketing AI, an agency built to fuse technical excellence with creative firepower.
A UC Berkeley graduate and former Microsoft engineer, Rafael combines world-class marketing with AI-powered systems that turn clicks into clients.
He leads with speed, high standards, and a commitment to meaningful results.
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